EL DORADO COUNTY ANNOUNCES "LET THEM GO" CAMPAIGN
Aims to reduce car trips; Goal of 1,000 pledges in one month
(PLACERVILLE, CA) – El Dorado County is kicking off a campaign encouraging residents to try alternative forms of transportation during the month of October by walking, biking, using transit, riding in carpools or vanpools, or teleworking. Residents can participate in the campaign, called "Let Them Go" by pledging to go Car Lite in October at welldorado.org.
"There are many benefits to letting them (your car keys) go and trying other modes of transportation," said El Dorado County Public Health Officer, Dr. Nancy Williams, "including improved air quality, health, mobility, and energy conservation, and decreased parking demands, wear and tear on our roads and vehicles, and even stress."
Williams added that active transportation, such as walking and bicycling, provides people with a convenient opportunity to engage in exercise while simultaneously accomplishing the tasks of daily living.
Participants can pledge to reduce the number of miles they plan to drive in October. The campaign also offers 31 Ways in 31 Days to be Car-Lite, including walking to pick up your mail, skipping driving to the gym, and bringing your lunch to work.
"This is the perfect time to consider riding El Dorado Transit or sharing rides in car pools and van pools," said El Dorado County Transit Authority Executive Director, Mindy Jackson. "Commuter buses are a great alternative for El Dorado County residents who work in the Sacramento Downtown Corridor Monday through Friday. And if you bike to the park and ride lots, our bus bike racks make it easy for you switch modes of transportation from bike to bus, without ever needing your car." El Dorado Transit route schedules can be found at http://eldoradotransit.com/.
The campaign goal is to get 1,000 pledges by the end of the month. The pledge is free and residents who take the pledge at welldorado.org are eligible to win great prizes.
For additional information and to make your pledge, please visit http://www.welldorado.org/tiles/index/display?alias=MonthFocus3.
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